Nov 17, 2022

Because of their clean origin, all lab grown diamonds are ethically made, and they possess higher purity and greater brilliance in comparison to mined diamonds. Additionally, lab grown diamonds are more affordable. As a result, we incorporate these innovative stones into all of our rings.


"[Lab grown diamonds] are not fakes. They're not cubic zirconia. They have all the same physical and chemical properties of a mined diamond."Stephen Morisseau, a spokesman for the Gemmological Institute of America (GIA).

"Mined diamonds are a gift of nature whereas man made diamonds are a gift of human wisdom."Shanghai Diamond Exchange's President Qiang Lin.

        "[Manmade] diamonds are diamonds."

Federal Trade Commission (USA), August 2018.


After more than 20 years of continuous technological advancements and innovations, lab grown diamonds have, without a doubt, outperformed mined diamonds and become the top choice for consumers.

In addition, lab grown diamonds are significantly less expensive than mined diamonds with similar size and quality, often up to 75% cheaper, as a result of the strong but competitive market among producers.

Despite being significantly more affordable than mined diamonds, lab grown diamonds are still genuine diamonds and therefore not inferior in quality. Interestingly, the cost of processing mined and lab grown diamonds is comparable, despite the shorter supply chain and increased competition in the latter. The process of turning rough diamonds into market-ready gems, including cutting, polishing, and certification, is identical for both types, resulting in similar costs.

Mined diamonds are exorbitantly priced due to artificial supply restrictions imposed by a few avaricious entities, resulting in inflated costs. In contrast, the lab grown diamond market is highly competitive, with various players vying for customers, ultimately benefitting consumers who can now access high-quality diamond rings at reasonable prices. Thanks to this competition, consumers can now afford the perfect diamond ring that they can cherish for a lifetime.




For those who seek an ethically-sourced engagement ring that makes a positive impact, lab grown diamonds are the only viable option. To be truly ethical, a diamond must be mine-free, and the only type that meets this requirement is lab grown. The extensive social and environmental effects of mining on the planet, communities, and society underscore the need to fully embrace lab grown diamonds. To illustrate the scale of damage caused by mining, unearthing just one carat of diamond involves disturbing over 10 square meters of land, resulting in the generation of more than 3,000 kilograms of rock and soil waste.

All of our engagement rings are ethical, thanks to our exclusive use of lab grown diamonds, which are naturally conflict-free. Novita Diamonds guarantees that our lab grown diamonds are 100% ethically sourced, providing our customers with peace of mind. We are committed to being environmentally and socially responsible in all aspects of our business. As evidenced in a report by Frost & Sullivan, lab grown diamonds have a significantly lower impact on the environment than mined diamonds. In fact, the report suggests that lab grown diamonds are seven times less impactful to the environment, consume fewer resources, and produce a fraction of the air pollution associated with mining.


Lab grown diamonds, also known as "man made diamonds," possess identical physical, chemical, and optical properties as mined diamonds.

The primary distinction between lab grown diamonds and natural diamonds lies in their origin. While natural diamonds form through the crystallization of carbon deep within the earth's crust, lab grown diamonds are produced in a laboratory using advanced technology that replicates the natural formation process. This allows for the controlled "growth" of a diamond that shares the same characteristics as a mined diamond.

Even skilled jewelers using 10x loupes are unable to discern the difference between lab grown diamonds and natural diamonds. When viewed side-by-side, lab grown diamonds are virtually identical in appearance to their natural counterparts, making them indistinguishable from each other.

The only reliable method for distinguishing between lab grown and natural diamonds involves the use of specialized heavy-duty equipment to detect the presence of impurities. Natural diamonds typically contain impurities that are absent in lab grown diamonds, which can be quantified and measured using advanced technology.

The purest and most pristine diamonds are classified as Type IIA and Type II, which are exceptionally uncommon in nature. These diamonds, consisting of 100% pure carbon and without impurities such as nitrogen, are stronger and clearer than 98% of mined diamonds. At Novita Diamonds, we are pleased to exclusively provide Type IIA and Type II diamonds in recognition of their unrivalled quality.



Diamonds are timeless symbols of love and commitment, meant to be cherished for generations to come. As one of the strongest materials known to science, diamonds, whether lab grown or mined, are the perfect choice for engagement rings and other precious jewelry. In contrast, diamond simulants like cubic zirconia and moissanite are prone to scratching and chipping, and lack the long-term durability and shine of diamonds. Furthermore, they can be heavier and less comfortable to wear than diamonds, making them an inferior alternative for those seeking a truly lasting and beautiful piece of jewelry.

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